A spa town on the slopes of the Malvern Hills, Great Malvern is bordered by the River Severn and is situated between the Cathedral cities of Worcester, Hereford and Gloucester.

Malvern has its own Iron Age hillfort and Malvern Priory at the heart of the town, was the centre of a now vanished Benedictine Abbey. Although the oldest parts of the church are thought to date back to the 11th Century, the church was rebuilt in the 15th Century. The old Abbey Gateway still stands and today houses the Malvern Museum.

Malvern is famous for it's pure spa water. At St Ann’s Well, or at various hillside springs, many visitors try this water at source and it is bottled and sent all over the World by Schweppes from their Colwall bottling plant. Also Morgan sports cars are built at the Malvern factory and exported worldwide.

A thriving cultural life takes place based around the newly refurbished Malvern Theatres, a wealth of classical music including the internationally famous English String and Symphony Orchestras and many arts and crafts. The English composer Sir Edward Elgar lived and worked in Malvern for much of his life, he was born in 1857 at Lower Broadheath several miles outside the town. Elgar is buried at St Wulstan’s Church in Little Malvern.

A famous contemporary of Elgar was the playwright George Bernard Shaw, who developed a Festival of theatre, cinema and music which is still popular today. Programmes of these arts take place all year round with events at the Malvern Theatres complex or other nearby venues. Malvern Fringe attracts top bands and names from the world of performing arts, as well as new talent.

Many visitors are attracted to Malvern to walk the hills or simply to take in the stunning and far-reaching views.